As a non-expert financial person, my advice to nearly everyone is to adopt a buy and hold strategy because it works over the long-term.

When the pandemic was declared in March 2020, the stock market took a dive. And it wasn’t a sweet, gentle decrease either. It was a stomach-churning drop that saw me lose 1/3 of my portfolio’s value in the space of three weeks. At one point, I just stopped checking the value of my holdings. It was simply too painful!

Despite the drop and despite seeing years of growth wiped out in a matter of weeks, I continued to buy and hold. Every two weeks, a chuck of my paycheque went to my investment account. I stuck to my routine of buying units in my exchange-traded fund. In a world gone topsy-turvy due to a brand-new-to-humans virus, my investment schedule was the one constant that I could rely on.

Besides, I had learned my lesson from earlier market crashes. Back in 2011, the stock market crashed. I made a monumentally regrettable error when I stopped my contributions.

Wrong choices.

I was scared and naive, and I didn’t understand that the market crash was the very best time to be buying into the market. I wanted to wait for the market to recover a bit before adding new money to my portfolio. In reality, I should have been shovelling money into my investment account. Making hay while the sun rises and all that jazz.

Instead, I sat on cash in the bank for six months until I realized that I was being stupid. Who was I to know when the perfect time would be to re-start my contributions? I might be many things but a stock picking expert I was not!

So I picked a day and I just started investing again. And I haven’t stopped. As my income went up, I increased my bi-weekly contributions accordingly. A big chunk of each raise went to my investment account, while a little bit stayed in my pocket to increase my lifestyle. It’s the whole balancing act behind the principle of Save-Some-Spend-Some.

Instead of tying myself into knots trying to determine the very best time to invest my money, I simply invest my money every two weeks like clockwork.

COVID-19 didn’t matter

When the pandemic hit, and one third of my portfolio was obliterated in less than a month, I didn’t worry about my investment portfolio. I won’t say that I enjoyed seeing the daily decreases in my investment balances. What I will say is that I decided not to repeat the mistakes I made in 2011.

With age, comes wisdom… or so I’ve been told. In my case, there was truth to these words. Having missed an incredible investment opportunity 10 years prior, I vowed not to make the same mistake this time around. Even though the rollercoaster that is the stock market downward on one of its biggest descents, I continued to invest my money. I told myself that the losses would be short-lived and that my portfolio would recover.

My words proved prophetic. As anticipated, my portfolio has recovered quite nicely and I’m ahead of where I was just before COVID-19 became a permanent part of our world. I’m quite confident that the Care-And-Feeding-of-Blue-Lobster-Fund will be perfectly capable of replacing my income when the time comes that my employer and I part ways.

If nothing else, the pandemic has solidified my belief that buy and hold works. It’s a simple and straightforward strategy that works because you don’t have to tamper with it too much. The investor has two main hurdles. One, she has to open an account and start contributing. Two, she must continue to contribute while ignoring the talking heads, aka: financial experts who haven’t achieved notable wealth.

The investor doesn’t have to worry about timing the market. Buy and hold works because it puts the emphasis where it should be, on time in the market. It solves the problem of which stocks to buy. Purchasing units in a broad-based equity exchange traded fund means that the investor is buying into a diversified group of stocks. Stock picking is not involved. And that’s fantastic since analysis-paralysis is one of the biggest impediments to success in investing.

It makes sense, doesn’t it? If you happen to pick the wrong stock and lose money, then the odds are good that you won’t be overly eager to invest even more money into the stock market. You might even decide that you’ll never invest in the stock market again. To each their own… but that’s not a great response to having your butt kicked in the stock market.

My Next Steps…

The next move for me will be the same one I’ve been making for the past 10 years. When my paycheque hits my account, a big chunk of it will be automatically siphoned off and sent to my investment account. And on the appointed day, I will buy more units in my chosen investment vehicle. No muss, no fuss. There will be no worry about when to invest. And I won’t spend any of my precious, precious time on trying to find the next Tesla stock.

Instead, I will stick to what has worked in the past and what promises to work in the future. They say that there are no guarantees besides death and taxes. And they may very well be right. I’m going to propose that the buy and hold strategy ought to be viewed as guaranteed-adjacent.